All Posts Tagged Tag: ‘strategy’

Marketing and communication strategy

Case Study 1:  Marketing and communication strategy for medical devices company. The Challenge: To support a leading orthotic and prosthetic limb company in defining a clear marketing and communication strategy that appropriately reflects its diverse stakeholder groups and will drive commercial success. What was done? Developed a full understanding of company ethos, values, objectives and current business Defined the key …

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Consultancy business plan development

Case Study 1: Development of an agency business plan The Challenge: To assess the implications and potential value of new and social media to the pharmaceutical and biotechnology industries, and therefore of relevance to a Healthcare Corporate Communication Consultancy To develop a recommended service offering around new and social media for this consultancy Approach: Researched statistics, opinion and industry trends …

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Integrated Marketing Communications & Public Relations.

Adding value from the first conversation.